eMarketing
Putting the 'E's into Email Marketing
Advances in email technologies have allowed companies to market their products and services to a wider targeted audience at a fraction of the cost and time of traditional direct marketing, driving ever increasing customer numbers to your website and microsites.
From Footers to eShots
Communicating your online brand can start with a simple set of graphic email footers, centrally installed to minimise filtering and maximise email efficiency.
From there, you can develop eShot campaigns, email invitations, vouchers and promotions that work in conjunction with other online elements such as specific website splash page content.
Viral Marketing
Email can also be used to distribute viral marketing such as humorous videos or animations that communicate your brand messages in a more relaxed format.
Cast Your Crew
Companies are now adopting multimedia to maximise their brand communications; podcasts, screencasts videocasts and vlogs effectively carry your messages in a multimedia age of corporate/client dialogue.
eMarketing Works For...
The Store Room 'Need More Room?' eShot campaigns for self storage company. |
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Elvis-themed Exit Planning seminar eInvitation with Chafes and SPS, for business owners. | ||
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Charlotte James eQuestionnaire application for executive search and selection specialist. |
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ABL Animated viral eShot promoting B2C interactive animated ecommerce site. |
Blend Your eMarketing With ...
Create a striking first impression in seconds with attention-grabbing graphic design for eMarketing.
Add an extra dimension to your eMarketing with streaming video / animated viral marketing.
Create campaign or client specific splash pages on your website that dovetail with your eMarketing.
Update selected basic website content from within your company without involving your web designers.
Domains / Web Hosting
Create campaign / sector specific microsites, or simply host your eMarketing separate from your main site.
Ensure your audience have easy access to further information via linked digital collateral and branding.
Offer corporate presentations via links in your eMarketing using Flash, Powerpoint or Keynote.
Use effective eShots to deliver invitation and agenda information to your prospective audience.